Wed 10/13/10
Professional Blogging- it would be dangerous for us not to start one. For communication it gives you a head start. Interviewing professionals in your field of interest and post them. Students that go in to interview get the jobs because not a lot of people do this, and they don’t have the process to go through 1000’s of interviews they know you on a 1st name bases. Do research on their company and get to know the business. The more you do the more comfortable you feel in doing the interview. The first interviews are the bases of your expertise.
Community Manager- someone to controls the professional social media (blog, press releases, facebook, twitter, etc) for companies. They boost the relationship of companies and drive the audience. Interview Armor officers and some military magazine may want to do a story on me. They then become your colleagues. If a General is one of my colleagues I bet I could get promoted quicker, and or get more funding and people may come to me for information like I would be an expert. All of the social Medias are free to get your word out!
Advertising- The challenge of our generation. The standard way is outdated with ad blockers and DVR. Billions of money in traditional advertising is being made in TV, MAGS, Radio, billboards, Newspapers. Online advertising is much less but growing with hyper locals and blogs.
Research- branding and how it applies to everyone. Build your own professional life.
PSA- public service announcements, to serve the community and get the word out.
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